5 Tips to Yield an Abundant Sales Harvest Now by Jae-ann Rock

Posted on Nov 8, 2017 in Blog, Meeting/Event Planning, Training and HR

With less than eight selling weeks remaining in 2017, a few critical questions remain:

  • Do you have a plan to hit your revenue goals?
  • How will you make the most of these next few weeks to meet or exceed your goals?
  • What is the highest and best use of your time each day?

Here are five tips to help you yield an abundant sales harvest:

1.) Circle tightly around all NEW Leads from the past 3-6 months.

  • Follow up with each new lead via phone and a personalized email.
  • Where does each stand in the buying cycle?
  • How can you move them forward?
  • Question: Do you have enough new leads from this time period? (If not, be sure to check out the MTG database of Corporate Training & HR decision-makers. You’ll be glad you did!)
  • If you have numerous new leads from this time period, add them to an email campaign and follow up on all click-throughs via phone within 48 hours to determine their interest.

2.) Reach Out to All Former Customers.

  • If you have an opportunity to do repeat business with clients, this could be a place of hidden gems.
  • Are there former customers you should check-in with to determine if now is a good time to re-engage your services? Things change all the time, so go back to them to have this discussion.
  • Make a list and reach out to each former customer directly via phone.  Discuss their current reality, pains, challenges, etc. Are there any issues you can help resolve?
  • Highlight the benefit of “acting today.” Create a sense of urgency. Explain why waiting or “doing nothing” is not a viable option.

3.) Review All Lost Opportunities.

  • What was the reason for each lost opportunity in the past year? Was it due to a limited budget? Timing? Need? A change in decision-makers?
  • Call on each account to review where things stand. Is NOW a better time?
  • Re-engage them and re-ignite their interest/need in your services.
  • How can you help them say “yes” now?

4.) Sell More to Current Customers.

  • Is there an opportunity to cross-sell or upsell current customers?
  • Create a deal for current customers to expand their use of your services.
  • What is a natural next step/extension of the services they already use?
  • How would the addition of these services benefit them?
  • Translate those benefits clearly to ROI/improved business outcomes.

5.) Expand your Marketing/Sales Reach.

Review these ACTUAL results achieved by MTG clients:

Once we began our outbound email campaign, we realized a 10 fold return on investment in the first 90 days! Based on those results, we then expanded our MTG database to include even more records to use in our marketing & sales efforts. I look forward to a continued relationship with Mentor Tech.” Greg Ruf, Managing Partner – Robert Gregory Partners

“Why did we elect to renew our subscription with Mentor Tech Group? In the first year of using their database, we:

  • Invoiced nine times what we spent on the list…
  • Averaged a 38.3% increase in overall website traffic and a 62.8% increase in new visitors!”

Jim Hartigan, Chief Business Development Officer – OrgWide Services, Inc.

Remember, Mentor Tech Group maintains a hand-built database of more than 40,000+ decision makers in corporate training, e-learning, and talent management.

  • Hand-Built Lists: Every piece of information in the MTG database was built from scratch by our Market Intelligence Consultants via personal telephone interviews with the decision-makers you seek.
  • Useful Segmentation: Contacts in the MTG database are segmented by Job Code – the contact’s area of responsibility within the organization – allowing you to target the exact contacts who are making decisions to purchase solutions like yours!
  • FREE List Updates: We will provide you with FREE database updates at months four and month eight (with minimum purchase).

Isn’t it time you checked out exactly what Mentor Tech Group has to offer?  Stop wasting time and start saving money – call us today at (651) 457-8600, Ext. 3 or click here for more information.

We’re here to help you supercharge your sales pipeline – whenever you’re ready! 

 

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